#1 of 10 - Business Coaching Series - Read time: 6 mintues

You're Meant to Be Here

You're Ready for More and You Know It

That doubt isn't sabotaging your business – it's your growth indicator. Here's how to turn uncertainty into unstoppable momentum.

Welcome to our very first coaching moment together.

I'm Birit and I can't wait to walk you through the next 9 topics of coaching. You can consume them all at once like a good piece of cheesecake, or a little bit each week like a bar of chocolate you want to savor. You are exactly in the right place.

This is just the beginning.

Over the next nine articles, we're going to tear apart every piece of conventional business wisdom that's been keeping you stuck and rebuild it with strategy that actually works in the real world.

• We're talking about the mindset shifts that separate the dreamers from the doers.

•. The numbers you need to track (and the ones you can ignore).

•. How to figure out what you're actually selling (hint: it's probably not what you think).

•. The client journey that turns strangers into superfans.

TOPICS IN THIS SERIES

You're Meant to Be Here
Belief + Strategy = Success
What Stops You From Taking Action?
What Are You Actually Selling?
The Numbers Don't Lie
Who's Your Person?
The Trust Factor
The Client Journey
Your Money Story
Where Strategy Meets Reality

The Foundation Everything Else Is Built On

But here's the thing – none of that matters if you don't believe you're meant to be here, building this business, serving these people.

Plot twist: that voice in your head questioning your every business move? It's not the villain of your story – it's actually the supporting character trying to keep you safe while you level up.

Let me paint you a picture.

You're probably reading this while doing one of three things: doom-scrolling Instagram at 2 AM wondering why everyone else seems to have their business figured out, stress-eating snacks while staring at your half-finished website, or sitting in your car after another corporate meeting thinking "there has to be a better way to do this."

Here's what I know: that restless energy you're feeling isn't a bug in your system – it's a feature. It shows up when you're ready to stop playing small and start building something that actually matters.

How do I know this? Because I feel it too.

The Truth Nobody Talks About

Every entrepreneur worth following has stood exactly where you're standing.

That former HR director who now charges $5K for leadership intensives? She used to give the same advice for free in conference rooms while wondering if anyone actually listened. The fitness trainer pulling in six figures from online programs? She started by posting workout videos from her living room, convinced nobody would care.

The wedding photographer booking $8K sessions? Turns out – she used to second-guess every price increase and apologize for her rates.

They all had the same thought: "Am I actually qualified to do this, or am I just winging it and hoping nobody notices?"

Here's the truth: they were all winging it. The difference? They winged it with intention, strategy, and a whole lot of audacity.

Reality Check: Go to your fave business mentor on YouTube and click on videos and "oldest". I just did this with Marie Forleo's channel. You can see her videos from 14 years ago and, let me tell you, she's come a long way. And so will you.

The Confidence Myth That's Been Sabotaging You

Here's where the internet has been lying to you.

Those "fake it till you make it" posts? That "manifestation mindset" content? It's all backwards, and frankly, it's exhausting.

Confidence isn't something you download like a software update. It's something you earn through consistent action, one small win at a time.

You don't need to feel like the main character before you start acting like one.

That fitness trainer I mentioned? She didn't wake up one day feeling like an online business queen. She helped one person lose 10 pounds virtually, then another, then another. Each success story became evidence that she wasn't just making it up as she went along – she was actually making it happen.

The formula isn't confidence → action → results. It's action → results → confidence. See how that changes everything? Good. We're just getting started.

Your "Messy" Background Is Actually Your Superpower

Here's the thing: that corporate job you're trying to escape? Those years of dealing with impossible deadlines, office politics, and bosses who thought "urgent" was a personality trait? That wasn't wasted time – that was your unofficial MBA in getting stuff done under pressure.

Your unconventional path isn't a glitch in your success story – it's your secret weapon.

While everyone else learned business from the same YouTube videos and Instagram courses, you learned it in the trenches. You know how to navigate difficult conversations, manage competing priorities, and deliver results when everyone's watching.

Take me, for example – running a home as a single mom, looking after two kids while being a part-time spin and Pilates instructor and starting an online business to keep a roof over our heads. That wasn't chaos; that was advanced project management training. Juggling client calls, kid pickup schedules, and website deadlines taught me efficiency most MBA programs never touch.

The photography skills you picked up as a "hobby"? The writing you do for "fun"? The problem-solving abilities you developed because you had to? None of that was random.

It was all preparation for this moment.

Your background isn't messy – it's multifaceted. And in a world full of one-dimensional businesses, multifaceted is money.

When Doubt Crashes the Party (And How to Make It Work for You)

That inner critic that shows up every time you're about to do something brave? Instead of trying to silence it, put it to work. Doubt isn't your enemy – it's your unpaid consultant, pointing out the gaps you need to fill.

When it whispers "who are you to charge premium prices?" the answer isn't "you're right, I should charge less." The answer is "what evidence do I need to collect to charge what I'm worth?"

When it says "nobody will take you seriously," the real question becomes "what do I need to do to position myself as the expert I'm becoming?"

Turn that doubt into data. Every question it raises is market research for your business strategy.

Your Momentum Starter Kit (No Overthinking, Just Action)

Forget the 47-step business plans and the color-coded spreadsheets. Your next move is simpler than you think:

This week, help one person solve one problem. Not next month when you have the perfect website. Not when you feel "ready." This week.

Text that friend who's been struggling with their work-life balance. Schedule a quick chat with someone who needs exactly what you offer. Write a post that actually solves a problem instead of just announcing that you solve problems.

One person. One problem. One solution. That's your minimum viable momentum.

Document everything. Screenshot the thank-you messages. Save the "this changed everything" comments. Print out the testimonials. You're building your Evidence File – proof that you're not just making this up.

Find your people. You know those entrepreneurs who make it look effortless on social media?

Truth check: they're all figuring it out too.

Connect with them. Learn from them. Realize you're not the only one googling "how to run a business" at midnight.

Here's Your Permission Slip

You are meant to be here. Not because some algorithm told you so, not because you manifested it, but because you have something valuable to offer and the determination to figure out how to deliver it.

The world doesn't need another carbon copy of someone else's success story. It needs your unique combination of skills, experience, and perspective. This world needs your solution to the problems only you can see.

Your business journey isn't about becoming someone else. It's about becoming the most strategic, intentional, unstoppable version of yourself.

Ready to build something that matters? Your next move is waiting.

And trust me – it's going to be good.

Still stuck? Type this prompt into ChatGPT, CoPilot or your fave AI platform.

I just completed a quiz online by a coach for online business. A topic came up and my answer showed that I still have work to do. Can we have a business therapy session right now so that you can help me work through it.

Topic: I'm struggling with imposter syndrome and questioning whether I'm qualified to start my business.

Ideal outcome: That I understand and believe that my unique background and experiences are actually my competitive advantage, and that I feel confident taking the next step despite not having "perfect" credentials.

Ask me a question and let's take it from there.

Belief + Strategy = Success

Hi, I'm Birit

I’m a business owner, mom of two, and former survivor turned strategist — building elegant, intuitive online businesses that help clients step into their next chapter with clarity and confidence.