MODULE 15- LEAD MAGNET + WELCOME EMAIL
Birit Design isn't just thinking about getting your website up and running. We are thinking down the road in your business. How can you build a large customer list that you can send special offers to, and keep apprised of new things you have to offer? How can you remind everyone who is interested of what you have to offer, and that you are there and open for business?
A Lead Magnet creates the opportunity for you to do just that. By making an offer that entices your visitors to give you their name and email in exchange for something that is useful to them, you build an email list of already warm leads.
What are some examples of Lead Magnets?
A report on your business topic (that also shows off how much you know, and presents you as an expert in your field)
Tips, tricks and advice they may need on your business topic
A free consultation with you, or a member of your team
A free class
A coupon code for a % off a product in your store
A free video of you addressing something they need and want to know about
Use this module to create your branded Lead Magnet and Welcome Email. The Welcome Email will automatically be sent to your visitors once they have supplied you their name and email address. It is another opportunity for you to engage with your customers, tell them why you are special and how you can make their lives better.
Don't Forget! The best way to complete the blocks is to open them and take note of what is needed. Then gather the information and go back to the form and upload it. You cannot save the form as you go, so have all your content on hand when you want to complete the block.